Twitter for Artists: A Guide to Promoting and Posting Art

Instagram, TikTok, and YouTube — most artists see these platforms as the main spots to share their work. But don’t count Twitter out just yet. It’s definitely older than its trendier competitors. It launched 8 years before Instagram, 10 years before YouTube, and a full 14 years before TikTok. That’s no small gap, but Twitter’s still in the game. Think of it like the older sibling at a teen party. Maybe not dancing to every trend, but still knows how to start a good conversation and get people to gather around.

Just look at artists like Banksy or Loish. Banksy’s a silent legend. Doesn’t say much, even on Twitter, but his fan pages are very much alive. And Loish, a digital illustrator from the Netherlands, totally gets it. She shares her art, shows behind-the-scenes sketches, chats with followers, and promotes her art books on Twitter.

In this article, we’ll show you why Twitter for artists is still a powerful tool. How to post, when to do it, and how to grab that sweet attention every artist dreams of.

Is Twitter Good for Artists?

The short answer? Yes, Twitter is great for artists. Why? Because many creative people use it. Artists, curators, collectors, and fans share their work and ideas with one another.

Instagram focuses mostly on videos now. TikTok changes trends every day. Twitter is different. You share your art however you want. Post a sketch, a finished piece, or your thoughts. You don’t need to follow trends or make videos.

In 2024, about 400 million people used Twitter every month. This year, X (formerly Twitter) gained 2.6% more users as the platform continues to grow, despite the rebranding.

 Many of them are young and creative. They appreciate real art from artists. Your work can reach people all over the world very quickly.

Take American artist Ben Wong. He says Twitter helped him grow his career, connecting him with agents, galleries, and fans on the platform. You don’t have to be Elon Musk to succeed. Just share your work online and talk to people.

How Do I Create an Artist Account on Twitter?

Creating an artist profile on Twitter is simple. But a good profile takes a bit of effort. It’s worth spending some time on it, right?

Remember, Twitter is a social media platform with pretty pictures. But you should also find and talk to your audience. So start following other artists, like their posts, and leave comments.

So, the process is simple:

1. Pick a username that’s easy to remember and connected to your art. For example: @artbyJenna, @mikepaints, @ashley.illustrates, or @sketchbyron — clear and professional names like these often help Twitter artists.
2. Write a brief bio that says what you create. For example: Digital artist | Fantasy & sci-fi | Sharing my work and process.
3. Upload a quality profile picture — either a logo or your portrait.
4. Create a header image that shows off your best work.

Do this right, and you’ll have a profile that really shows off your art and draws people in.

How To Promote Art on Twitter

Many artists create a profile, post a couple of drawings without any captions, and forget to add hashtags. Then, wonder why nothing works. 

For example, a young illustrator named Alex from Texas posted his work almost every day. Good job! But he didn’t interact with the audience, didn’t set up his profile, and didn’t use hashtags. After six months, the number of followers remains the same at 17. Because without a strategy, even great art disappears in the feed.

To avoid the same fate, let’s learn how to post art on Twitter the right way.

Know Your Audience

Understand who you’re drawing for. Even if your heart is in abstraction, and your followers are comic book fans, don’t ignore their interests. You don’t need to change your style and start drawing comics suddenly (that’s not your inspiration, after all). But try to present your work in a way that resonates with your real audience. 

Check Twitter Analytics. It shows who your followers are and what they like. Focus on the posts that get the best reactions and create more content like that.

Try different approaches: post series, behind-the-scenes, or short explanations. On Twitter, artists share their work and connect with their community. That’s why some grow while others stay stuck.

Keep Up With Trends

In 2025, Twitter still runs on trends — topics, memes, and art flashmobs change daily. Taking part isn’t a “cheap move”, but your way of saying: “Hey, I’m here, and I’m part of the community.” Among the current hot topics: #PortfolioDay, #WIPWednesday, #Sketchtember.

Themes outside of art often go viral, too. For example, fan art for movies and shows like Dune 2 or Arcane. Tailor your posts to the context without losing your identity. That helps you catch a trend and stand out among other artists.

Maintain a Regular Posting Schedule

Posting regularly helps a lot. The Twitter algorithm for artists shows accounts that post more often in feeds. Honestly, it works like this for everyone, but if you want to get popular, it’s extra important. Do you post only once a week or less? So sad, but your followers might forget you. If you share your content 3–5 times a week, people notice, comment, and spread.

“What if I only draw once a month? What do I post then?” No problem! Share finished art, quick sketches, behind-the-scenes videos, and your random art thoughts. Why don’t you share your reactions to art news? This way, you keep in touch with your fans and show you’re still around.

Post at the Best Times

A tweet quickly disappears from the feed if people don’t see it in the first 15–30 minutes. So, post at the right time.

Research shows that the best times to post are from 9:00 AM to 11:00 AM. Another good window is between 6:00 PM and 9:00 PM. Most people check Twitter during these times, before work or after they get home. Tuesday is the best day to post. On Monday, people are returning to work and just starting to use social media again. By Tuesday, user activity rises, with significantly higher engagement.

Stats say Tweets on Tuesday at 10:00 AM get 30% more likes, comments, and shares. Other times don’t perform as well. But try different times and see when your followers are most active.

Automate Your Twitter Account

To avoid spending the whole day on social media, plan your posts. For this, you can use special services like Buffer or Hootsuite. They allow you to set the posting time and automatically publish tweets at the best hours when your audience is most active.

But if you don’t want to use external apps, Twitter also has a scheduled tweets feature. It works right in the web version and mobile app. This is convenient if you want to plan posts without extra apps.

Make Use of Pinned Tweets

A pinned tweet is the front window of your profile. It always shows up first when someone visits your page. Put your strongest or most relevant info there!

Got a new series of artworks, planning a release, selling artbooks, or opening commissions? Pin a tweet about it so your audience instantly understands what you offer. This will make them more likely to check it out right away.

For instance:

• “Commissions open! I draw characters, portraits, covers — details in the thread.”
• “My new artbook is out now! See and order here [link].”
• “Just updated my portfolio — open to feedback or new projects! [link].”
• “A 5-piece post-apocalyptic series — from sketches to final art. Full process here.”

It’s a simple but super effective way to show the best of what you do.

Use Relevant Hashtags

The right hashtags can really help! But if you go too general, like #art, your post will disappear among millions of others. It’s like shouting in a huge crowd.

Relevant hashtags are tags that match your style and the themes of your art. It can be #digitalportrait, #watercolorpainting, or #3Dart. They help Instagram show your post to people who actually care.

Try mixing big hashtags with smaller, more specific ones. This way, more people can find your art, and you still reach the right audience.

Interact With Other Users

How to get noticed on Twitter after you’ve posted your content? Engage! Comment on other artists’ work, drop some likes, reply to messages. Take your chance to make friends, connect with other creatives, and attract new followers.

Don’t be shy. The more you’re part of the community, the better. If you manage to stand out, even just a bit, people will click on your profile. Maybe 1% of them — but hey, that’s how it starts. They’ll want to know who’s giving such bold advice or who’s brave enough to comment like that.

Show Your Personality

People enjoy beautiful drawings and exciting stories behind them. Tell how your masterpiece was born, what inspired you, and why you chose this style. Share fun or cool moments from the process.

For example: “This idea came to me during a walk in the autumn park. The colors were simply amazing!” or “While working on this illustration, I discovered a cool way to combine colors. It’s my favorite trick.”

Stories like these make your profile lively and interesting. People want to come back for more inspiration and feel like they know you personally.

What Not To Do

Everyone makes mistakes, even when they try hard. But there are things that definitely won’t help your profile grow. These pitfalls can stop your profile from growing:

• Posting once a month and expecting success.
• Ignoring your audience: not replying, not liking, not engaging. Without this, there’s no growth.
• Using very general hashtags, like #art. Your voice blends into the crowd.
• Posting only ads or selling without context. People appreciate stories and emotions, not just sales.
• Copying others’ styles without your own touch. Uniqueness is your biggest advantage.

Avoid these mistakes and keep moving forward!

Conclusion

So, if you decided to use Twitter to boost your art career. Post often, especially when people are around. Chat with your followers, jump into trending topics, but always maintain your style. Use hashtags that help people find you. And pin a tweet with your best work so it’s the first thing people see. That’s what really sticks.

In short, you need to have fresh ideas, show up regularly, and bring positive energy to stand out. Now you are ready to become a true Twitter artist!

FAQ